“Nothing beats getting in a room with those key players, talking about our farm and highlighting how we plant, grow, harvest and store our beans.”— Minnesota farmer Patrick O’Leary

UNITED STATES, January 6, 2023/ EINPresswire.com / -- Thailand is a major player when it comes to U.S. soybeans. Ranking as the 2nd largest importer in Southeast Asia, Thailand purchased an estimated $468.85 million worth of U.S. soybeans in 2021.

But Northern Soy Marketing ( NSM ), who is made up of the soybean checkoff organizations in the U.S. states of North Dakota, South Dakota, Minnesota, Nebraska and Wisconsin, sees this number only continuing to grow.

“There is opportunity to increase the demand for our soy in Thailand due to their poultry and livestock production, said Patrick O’Leary, NSM chair and Minnesota soybean farmer. “Our beans are high quality and have an advantage over southern grown beans, especially in broiler diets. We want to broadcast that message and promote the importance of looking at critical essential amino acids versus crude protein to their major buyers and end users.”

NSM will be bringing this core message to Thailand on Jan. 8-13, 2023 as they conduct meetings with buyers, processors and nutritionists, while also visiting local feed mills.

“Nothing beats getting in a room with those key players, talking about our farm and highlighting how we plant, grow, harvest and store our beans,” O’Leary said. “NSM will also utilize University of Minnesota Soybean Agronomist Seth Naeve and feed nutritionist Bob Swick on the overall advantages of buying our beans exported from Pacific Northwest ports.”

Soybeans grown in NSM member states are typically lower in crude protein but higher in critical essential amino acids. Because whole soybeans and meal have historically been valued largely on crude protein quantity, soybeans with lower crude protein are often overlooked and discounted at a cheaper rate.

The goal of NSM is to change the language around true protein quality, amplifying the message to key stakeholders that higher crude protein content does not necessarily equate to higher protein quality or better nutritional value in feeding monogastric animals.

“As a farmer, I know we grow a great product, but that message needs to reach our international end users.” said NSM board member and North Dakota farmer Dan Spiekermeier, who will also be joining O’Leary in Thailand. “I’m ready to hit home this message and continue creating a demand for our beans.”

The NSM delegation will be available for in-person or virtual interviews on Jan. 10. If interested in attending a media luncheon, contact Kristeena Thisius at kristeena@agmgmtsolutions.com.

About Northern Soy Marketing
Northern Soy Marketing, LLC is the farmer-leader board formed by the soybean checkoff boards of North Dakota, South Dakota, Nebraska, Minnesota and Wisconsin. The board invests grower checkoff funds to conduct research on soybean quality and Critical Amino Acid Value (CAAV) levels in northern-grown soybeans and funds outreach to buyers around the world.

Kristeena Thisius
Northern Soy Marketing
+1 507-469-5402
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