Press release content from Business Wire. The AP news staff was not involved in its creation. Announces Karina Kogan as New Board Member

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Press release content from Business Wire. The AP news staff was not involved in its creation.
December 20, 2022 GMT

SAN FRANCISCO--(BUSINESS WIRE)--Dec 20, 2022--, the online lottery ticket platform, announced today the appointment of Karina Kogan to its Board of Directors. Kogan joins board members Ryan Moore (Founding Partner at Accomplice), Akshay K. Khanna (co-founder and CEO of, Roi More (co-founder of, and Yariv Ron (co-founder of as prepares to launch in its first US market. Kogan will advise across its marketing and branding strategy, including new market entry, product marketing, and brand marketing.

Karina Kogan was previously Chief Marketing Officer at Oura, maker of the award-winning Oura Ring and connected app, that earlier this year announced its sale of over one million rings and a $2.5B valuation. She was previously SVP, Global Head of Product Marketing at Peloton, where she led go-to-market strategy, media planning and buying, and lifecycle marketing for the public company’s connected fitness products and digital subscription. Prior to Peloton, Kogan was SVP of Digital Media and Products at WarnerMedia, where she oversaw the development of streaming apps as well as social media and short form content for TBS and TNT. is modernizing the way Americans play the lottery by building an easy, secure, and responsible way to play right from your phone, tablet, or desktop. notifies you when you win and delivers lottery winnings directly, ensuring you never miss an opportunity to cash in on a life-changing ticket. Additionally, empowers people to play responsibly and avoid unhealthy habits by using technology to proactively identify problematic gambling and making it easy to set limits and find resources when needed.

Set to launch in the US in early 2023, will be entering the market with a strong financial backing. The company announced its $35 million Series A round in June, co-led by Accomplice and Courtside Ventures, with participation from prominent public figures including former Chicago Cubs and Boston Red Sox general manager Theo Epstein, DraftKings co-founder and CEO Jason Robins, NBA stars James Harden and Joel Embiid, NHL legend Martin Brodeur, and musical artist Lil Baby, among others. CEO and co-founder Akshay Khanna said: “ We are thrilled to bring Karina onto’s Board of Directors. Her experience with some of the world’s biggest and most successful brands will be invaluable to us as we modernize how Americans play the lottery. Karina is a proven leader with a critical skill set that will help us digitize the lottery in an easy, secure, and responsible way.”

Kogan said: “ I’ve been so impressed by the team and their vision. They have an excellent track record of bringing analog industries into the digital world and I am excited to bring my experience and expertise to help shape’s future success.

About is modernizing the way Americans play the lottery. brings verified, official state lottery tickets online by leveraging its digital platform to give customers the ability to play right from their phone, tablet, or desktop. has invested significantly in responsible gaming safeguards, with default spending limits and other features built in throughout the experience, which earned them a certification from the National Council on Problem Gaming. To learn more, visit or download the iOS or Android app.

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PUB: 12/20/2022 09:00 AM/DISC: 12/20/2022 09:02 AM